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VP, Client Leadership

Location: Rogers, AR, United States

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Description

Mars United Commerce Powered by Marilyn is a global commerce company that delivers all the solutions clients need to grow their business today and tomorrow. Founded by the late Marilyn Barnett, we’ve become global leaders in four key commerce disciplines – Strategy & Analytics, Digital Commerce, Content & Experiences, and Retail Consultancy – that together form a United Commerce Ecosystem that provides all the expertise clients need to navigate the commerce marketing landscape. Our 800+ Martians across North America, Europe, Australia, New Zealand and Asia exist to drive growth for our people, our clients, and our communities all across the globe.
 
We are seeking a VP, Client Leadership, who is responsible for developing Shopper Marketing strategies for assigned brands/retailers and leading growth of assigned businesses. Candidates must reside in a commutable distance to Mars United Commerce’s Bentonville hub location.
PRIMARY RESPONSIBILITIES:
  • Deliver breakthrough thinking in strategic planning sessions and in client/all agency summits
  • Cultivate expert knowledge and contacts within the shopper marketing and consumer promotion fields
  • Lead team, Account Directors/Account Managers in the development of an annual business plan in conjunction with stated or potential client needs
  • Identify and communicate changing client business rules and priorities to internal financial management function
  • Optimize the impact of customer insight in the creative/program development process by inspiring and partnering with Creative staff on your team
  • Perform personnel reviews, coach and mentor direct reports to ensure succession planning, as required
  • Cultivate productive senior-level client relationships
  • Demonstrate strong conceptual thinking skills
  • Combine analytical rigor with creative problem-solving skills
  • Translate client’s business objectives into marketing and communications objectives for the agency
  • Negotiate contracts and fee arrangements as needed
  • Forge relationships with outside partners/suppliers as needed
  • All other duties as assigned by manager
  • Meet in person with local-based client team, as needed
  • Limited travel required
SKILL SETS REQUIRED:
  • Bachelor’s degree in advertising, marketing, or related field. Master’s degree preferred
  • Minimum 10-15 years experience in the CPG industry- with Tier 1 Manufacturers’ Marketing background and/or Shopper Marketing agency experience
  • CPG Food experience preferred
  • Dynamic personality able to effectively engage and influence a variety of audiences
  • A wealth of industry knowledge including current trends, consumer packaged goods and retailer information, and business philosophies
  • Motivational leadership, inspiring team to deliver top performance every day against assigned business
  • Strategic thinking in the development of Shopper Marketing programs and management of day to day business
  • Excellent written, presentation, management, listening and interpersonal skills
  • Sound decision making skills based in agency, client, and industry knowledge
  • Passion about business and dissatisfaction with status quo – always thinking of ways to improve/grow assigned client/business
  • Strong listening skills and attention to detail
  • Excellent verbal, written, presentation and interpersonal skills
​Mars United Commerce is an Equal Opportunity Employer and will recruit, hire, train and promote persons in all job classifications without regard to race, ancestry, creed, color, sexual orientation, gender identity, age, national origin, disability or handicap, HIV, veteran, marital or family status, or any other status or condition protected by applicable state and/or federal laws, except where a bonafide occupational qualification applies. 
Mars United Commerce has developed a wide variety of inclusive benefit plans and policies that address and promote the needs of all employees and their family members, including comprehensive group health plans, a parental leave program that includes paid maternity and paternity benefits for pregnancy, adoption and surrogacy, flexible paid time off, a broad and confidential employee assistance program, ongoing wellness support initiatives, trusted financial health advice and guidance, promotion of education through tuition support and assistance, and a flexible and supportive work environment and culture.
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